The effect of information distribution, and use of IT, operational performance, market orientation and financial performance (Case Study, carrying parts of Markazi province)

Authors

  • Mohammad Reza Goodarzi Teachers of Payame Noor University (PNU), I.R of IRAN Iran, Islamic Republic of
  • Amir Rahimi Ashtiani Department of Management, Ashtian Branch Islamic Azad University, Ashtian, Iran Iran, Islamic Republic of

Keywords:

Supply chain, logistics, third party logistics, information distribution, customer-oriented, competition-oriented, operating performance

Abstract

The purpose of this study was to determine the effects of variables, information distribution, and use of IT operational performance, market orientation and financial performance, and the effects on the distribution of relevant information and applying information technology IT, the financial performance of logistics companies, we, the impact of these factors on operating performance, and market-oriented and how the operating performance and the financial performance of companies are market oriented. Ali and applied research, and the sample of manufacturing companies, small, medium and central provinces. A standard questionnaire was prepared, and its reliability was high, and hypothesis testing results show that variable distribution, and utilization of IT on financial performance, operational and market orientation, has no effect on manufacturing firms.

References

Javanmard, H, (2004). Logistics Management ", Volume I, publish, edit, Tehran.

Dibayi, N., (2005). Purchasing and Storage Management. tracer mastication, Tehran.

Homan, H., (2005). Structural equation modeling, or application of Lisrel ", the study and drafted Books Social Sciences (left), Tehran.

Published

2014-06-30

How to Cite

Reza Goodarzi, M. ., & Rahimi Ashtiani, A. . (2014). The effect of information distribution, and use of IT, operational performance, market orientation and financial performance (Case Study, carrying parts of Markazi province). Scientific Journal of Review, 3(6), 462-471. Retrieved from http://sjournals.com/index.php/sjr/article/view/544

Issue

Section

Management Science/Operations